Braithwaite Communications

We're hiring! We are looking for a smart, high-energy media relations pro to join our growing team in serving clients and making a real difference. Interested? We'd love to hear from you. https://gobraithwaite.com/careers/

Today, we continue to celebrate our talented creative team in honor of #NationalArtDay. One annual project the team is always looking forward to each year is creating Braithwaite's holiday gifts and graphics! Check out some past cheerful holiday creations, and use this as your reminder to start your early holiday shopping. #graphicdesign #creative #holidays2020

No tricks here, just the treat of a successful campaign. In this week's #LongStoryShort, learn how tying your offering to tradition as UNICEF has done with Halloween can reanimate your audience's interest time and time again. #branding #campaignstrategy #UNICEF

In honor of #NationalArtDay this past Sunday, this week we’ll be celebrating our amazingly talented creative team and some of the work they’ve done for Braithwaite. First up, here are some illustrations of the creative team themselves, as well as other staff members, that were part of a concept for our recent website refresh. #graphicdesign #creative #digitalart

We are starting to see streaming services enter the B2B world in a big way. But as Quibi's quick demise shows, it is an incredibly competitive market. Check out our recent #LongStoryShort for more - https://gobraithwaite.com//mailchimp-bets-big-on-streamin/ #B2B #streamingservices #Quibi

Virtual events have made the novelty of giveaways harder to execute. So, how can your virtual event leave a lasting impression? Check out this week's #LongStoryShort as we provide helpful tips for ways to rethink what value you can provide to your audience and which virtual giveaways will leave a lasting impression. #virtualevent #marketingtips #eventplanning

Writing good marketing copy is all about perspective. You can never lose sight of your audience. You’re not writing for yourself, your agency, your client or your client’s boss. You’re writing for a customer who has to be constantly persuaded to keep paying attention. Why do you write? #NationalDayOnWriting #WhyBCWrites

In this week's #LongStoryShort, we discuss how transparency is key in today's media landscape. Check out this article about Grover Cleveland's deadly secret and how The Philadelphia Press brought his secret surgery to light. #publicrelations #transparency #crisisresponse

Meet our PR intern, Nick Puelo! Wise beyond his years, Nick takes initiative and adapts quickly making him an ideal #apprenticestoryteller. Our apprentice program shapes young professionals into storytellers who shape mindsets and move markets in the financial, consumer, retail, food, pharma and tech sectors. For more information email [email protected]. #publicrelations #printernship #strategiccommunications

In today's media landscape there is an increased expectation on leaders to portray transparency. Check out this week's #LongStoryShort as we break down a past president's hidden illnesses and why proactive planning is essential to your crisis strategy. #crisisresponse #presidentialcrisis #transparency #publicrelations

Everyone is talking about the Apple iOS14 update. The psychology of a redesign explains why people hate change. Check out this week's #LongStoryShort as we breakdown why your redesign strategy matters. https://gobraithwaite.com/thinki/why-people-hate-redesigns/

Did you know at one point in time people had to be convinced to eat bacon for breakfast? Dive into this week's #LongStoryShort to read about Edward Bernays and his persuasive approach to selling more bacon. #publicrelations #bacon #edwardbernays

Mental stimulation, stress reduction, memory improvement and stronger analytical thinking skills - just some of many benefits of reading every day. Our BC team has been staying sharp with a variety of reads. From classic fiction to motivational tips. What was on your summer reading list?