MAGNET Global Network

Congratulations to MAGNET member MarcusThomasLLC who will be shining the spotlight on diabetes on one of the world's biggest stages as their client, Dexcom, makes its debut to 100 million people watching the Big Game this Sunday. Featuring Dexcom spokesperson and Type-1 diabetic Nick Jonas, the spot lets the diabetes community know there’s now a better way, than pricking your fingers, to monitor your glucose levels. Check out an early preview and Nick’s interview on the Today Show where he talks about what this spot means to those living with diabetes.

As companies boost their investments in environmental sustainability, marketers strive to get the word out to consumers. Check out this article which includes thoughts from MAGNET agency KSV!

Joy Smith, inclusion and talent manager, and Joanne Kim, former chief diversity officer with MAGNET agency MarcusThomasLLC, initially kicked off the partnership with Warrensville Heights High School more than a year ago, at the time providing opportunities for students to shadow employees.

Do your brands send out birthday emails? Birthday emails are an excellent way for you to create a personal connection with consumers and it makes them feel special, too! Learn more in this latest blog post by MAGNET agency Response Media.

As the restaurant industry continues to struggle under the COVID-19 pandemic, MAGNET agency LevLane has joined forces with Center City District of Philadelphia to remind everyone that the best way to support our favorite restaurants is to order takeout. Check out this great story from NBC Philadelphia about the campaign!

MAGNET agency Copacino+Fujikado has announced that long-term team members--Scott Foreman, Mike Hayward, and Tim O’Mara--will step into new leadership roles at the agency following the retirement of co-founders Jim Copacino and Betti Fujikado. Read more at the link below.

Congratulations to Chris Schermer, president of SCHERMER, who today was elected Chairman of MAGNET Global Network. MAGNET represents 38 independent marketing agencies, 800+ clients, $2B+ in capitalized billings & 2,000+ employees around the world.

Speed vs. depth of insight is a conundrum marketing specialists often face when working with analyst teams. Eric Perz, Vice President of Data Science at MAGNET member Brunner explains we may not need to make that choice when using an automated complex marketing model. Read more here: https://tinyurl.com/yykw6gl8

Click on the link to hear from CEO Jamie Cooper from MAGNET agency Drake Cooper and his views on diversity, equity, and inclusion and the long-lasting changes needed to improve the work and our industry.

Hear CEO Mark Lethbridge from MAGNET agency Gravity Global talk about how they created the world's most successful B2B marketing campaign with Embraer here http://ow.ly/kdHp50BQaNQ