Mproven Digital Marketing

"By looking at the performance of your past campaigns and ad-targeting efforts you can identify what has worked and what have not been your best methods."

"In 2020, eMarketer estimates that search will account for 47.3% of total retail digital ad spending." -SearchEngineJournal

Your website content strategy should include a mix of content types. Some you may remove over time (i.e., out-of-date news, etc), but you should always have evergreen content that provides value to your readers, no matter when they read it. https://goo.gl/o81mHm