S&M Telecommunications 2

TECH WORD FOR THE DAY: Affiliate Marketing Affiliate marketing is a strategy where businesses reward individual affiliates (people or organizations outside the business) for bringing in new customers or visitors through ads or content on the affiliate’s website. Affiliates receive payments or product discounts based on the number of customers they generate. These are exceptionally common on personal or lifestyle sites, where you might notice that the product recommended has a link with a bunch of additional stuff tracked on. That means that if you buy the product, the blog or site that lead you there will make some percentage of that sale. #techtalkwithsm #techwordfortheday

TECH WORD FOR THE DAY: User-Generated Content (UGC) User generated is social media content (posts, photos, videos) created by users about a brand or product and not by companies or organizations themselves. When a local restaurant retweets a Twitter user’s positive shout out, or Coca-Cola reposts a picture of an Instagram user drinking a Coke, that’s UGC. #techtalkwithsm #techwordfortheday #fcfva #ugc #content #socialmedia #evingtonstopnsave #brand #product #user

TECH WORD FOR THE DAY: Social Graph Social graph is a model of Internet users on a social network and how each one is related to all the others. It’s the way sites like Facebook suggest other users you might know, or how online games like Words With Friends connect you with your cousin who you didn’t even know had a social media account. #techtalkwithsm #techwordfortheday #reach #socialmedia #audience #fcfva #evingtonstopnsave #content #organic #viral #users #socialgraph #internet #network #socialnetwork #friends #account

TECH WORD FOR THE DAY: Reach Reach is a measure of your potential social media audience sizeit’s the number of people who have access to your content, though reach doesn’t measure whether or not the content was actually viewed. #techtalkwithsm #techwordfortheday #reach #socialmedia #audience #fcfva #evingtonstopnsave #content #organic #viral #users

TECH WORD FOR THE DAY: Organic Organic content describes social media content that ranks highly because individual users have liked, reposted, or viewed itnot because companies have paid to promote the content. Articles, memes, and videos that go viral through online community sharing (as opposed to paid advertising) are considered organic. #techtalkwithsm #techwordfortheday #fcfvanews #evingtonstopnsave #embed #socialmedia #webpage #YouTube #htmlcode #coding #smvirtualsolutions #impression #fetch #source #content #influencer #celebrities #footprint #microblog #blog #platforms

TECH WORD FOR THE DAY: Microblogging Microblogs are a subset of traditional blogs where instead of longform content, short messages consisting of a few sentences, an image, a video, or a link are posted and shared. Twitter, Google+, Tumblr, and Facebook are all considered microblogging platforms. #techtalkwithsm #techwordfortheday #fcfvanews #evingtonstopnsave #embed #socialmedia #webpage #YouTube #htmlcode #coding #smvirtualsolutions #impression #fetch #source #content #influencer #celebrities #footprint #microblog #blog #platforms

TECH WORD FOR THE DAY: Mentions Mentions are ways of referring to a person or account on social media platforms (@yourTwitterhandle on Twitter or +YourName on Google+). Mentions are another metric companies can use to measure their social media footprint. #techtalkwithsm #techwordfortheday #fcfvanews #evingtonstopnsave #embed #socialmedia #webpage #YouTube #htmlcode #coding #smvirtualsolutions #impression #fetch #source #content #influencer #celebrities #footprint

TECH WORD FOR THE DAY: Influencer Influencers are individuals with a presence on social media who use their platform to affect group opinions and behavior. Celebrities who use Twitter, YouTubers with legions of subscribers, and activists organizing on Facebook are all examples of social media influencers. #techtalkwithsm #techwordfortheday #fcfvanews #evingtonstopnsave #embed #socialmedia #webpage #YouTube #htmlcode #coding #smvirtualsolutions #impression #fetch #source #content #influencer #celebrities

TECH WORD FOR THE DAY: Impressions Impressions are the number of times an online ad, article, video, or other piece of content has been fetched (or requested) from it’s source. Whenever social media content shows up in your web browser, it’s been fetched from its web server, and you’ve just helped make an impression. #techtalkwithsm #techwordfortheday #fcfvanews #evingtonstopnsave #embed #socialmedia #webpage #YouTube #htmlcode #coding #smvirtualsolutions #impression #fetch #source #content

TECH WORD FOR THE DAY: Embedding Embedding is the process of putting social media content on a web page. When you see a YouTube video on a blog you’re reading, or a tweet posted on a business’ website you’re checking out, that’s an example of embedding. Embedding is done through HTML code, and most social media sites have an Embed option that gives you the exact code you’ll need. #techtalkwithsm #techwordfortheday #fcfvanews #evingtonstopnsave #embed #socialmedia #webpage #YouTube #htmlcode #coding #smvirtualsolutions

TECH WORD FOR THE DAY: Engagement Engagement is the term used for likes, shares, comments, and other interactions with a business’ social media presence. It’s one metric companies use to measure and evaluate their social media performance. Liking posts on Facebook, tweeting on Twitter, and viewing pins on Pinterest are all examples of social media engagement. #techtalkwithsm #techwordfortheday #engagement #interactions #socialmedia #fcfvaapp #fcfva #twitter #facebook #performance

TECH WORD FOR THE DAY: Content Curation Content curation is the process social media sites use to gather and present content (articles, links, videos, images, etc.) that are relevant to a specific topic or a user’s area of interest. Content can be selected manually by a person designated as a curator, or it can be gathered through automated programs that track things like upvoting, likes, hashtags, or analysis of a user’s previous online activity. #techtalkwithsm #techwordfortheday

#techwordfortheday Buffer Temporary, short term storage of data in a memory bank while transferring a large amount of data. #techtalkwithsm #buffer #storage #data #memory #fcfva #mzeunique #userexperience #transformation #deeplearning #technology